Sportago by Joel Radke & Ahren Truble
Sep 25, 2026 12:15 PM
Joel Radke & Ahren Trumble, Sportago
Sportago by Joel Radke & Ahren Truble

My name is Joel Radke.  I am a Co-owner of Sportago.  I have been working at Sportago for 19 years now.  It started as a part-time job while I was in college and I transitioned into management within a few years and have been an owner now for about 5 years.

I love being in nature, and protecting it is deeply important to me. Whether I'm picking up trash around town or hosting a fundraiser at Sportago, nature will always be a primary focus for me.

In my spare time I love to spend time with my wife, trail run, garden and take care of my dogs, horses, chickens and Koi.

I enjoy being part of a community, we have built up an amazing following in our St. Helena store and our goal is to do the same here in Sebastopol.

 

My name is Ahren Trumble.  I came to Sportago after working in the bike industry during high school and then in an outdoor store in college.  I have now worked in this industry for almost 30 years… time flies! 

The original owner of Sportago, Chris, was very forward thinking and knew that she wanted to develop a succession plan for her business which opened in St. Helena in 1983.  So, when I started in 2000, and we quickly new we were a good match, she opened the door for me becoming a partner.  After a few years, I was a 25% owner and then several years later 50%.  She officially stepped aside and retired in 2021, and it was only natural to bring Joel in as a partner after his many amazing years as our manager.  I can’t imagine what it would be like (especially after just opening another location) to not have a partner to run things by and share the load.  It is vital to our business.   

I currently live in Santa Rosa with my wife Skyler who works for Ceres Community Project as the head of culinary, and our Aussie Shephard, Podrick, and our 19 year old cat Dharma.  I have passed the running baton to Joel, but I still get out on the trail whenever I can for a hike or backpacking trip.  I love to cook, play bocce ball, fly fish and take my nieces and nephews on outdoor adventures. 

I also believe in giving back to the community you belong to, so for the last 10 years I have been on the board of the St. Helena Chamber of Commerce and up until recently, the Napa Valley State Parks Association. 

Both Joel and I are very happy to be a part of the community here in Sebastopol and we have much more to give.  We look forward to becoming a go to spot here downtown through building community and friendships and, of course, Great Outdoor Clothing. 

Note: Picture is of Joel Radke (clubrunner only allows one pic attachment)

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